Luxury cruise line Cunard is proving scientifically why you belong on a cruise!
Cunard has released the results of an international study conducted with 40 guests sailing a transatlantic cruise aboard Queen Mary 2. Results showed that after just five days at sea, the participant’s memory, logical reasoning, perceptual abilities and problem-solving were positively impacted.
The “first-of-its-kind” neuroscience study was conducted by the Human Understanding Agency on a Transatlantic Crossing from Southampton to New York. The study combined with the cruise lines programming showed participants were more alert, focused and resilient. Researchers performed tests before and after five days at sea with remarkable results. The research showed marked improvement in the participants’ mental and emotional well-being.
“What stands out for me in this study is how neatly all the pieces fit together. The passengers’ time on the ship clearly reduced their stress levels based on subjective and objective measures. The main stress hormone, cortisol, is well-known in the science research literature to interfere with various cognitive processes. So, the boost in memory and logical reasoning capacity identified in this study is likely to be attributed to the stress-relieving impact of ocean travel. This, combined with the amazing array of stimulating activities onboard the world’s only ocean liner, allows the passenger’s brains to unlock their full potential,” said Dr. Jack Lewis, a neuroscientist.
The findings indicated a 29% improvement in word recall, indicating an improvement in short-term memory. Participants also showed an 125% improvement in complex logical and spatial reasoning tasks, and a 14% improvement in focus. Participants self-reported a 158% increase in relaxation, and a 35% decrease in physiological stress levels.
Katie McAlister, President of Cunard, Katie McAlister, said, “This study reinforces what we have always known – a Cunard voyage is much more than just a holiday. Our thoughtfully curated enrichment programs, bespoke wellness experiences, world-class dining, and renowned White Star Service combined with the opportunity to unwind and embrace the serenity of the ocean leave our guests feeling refreshed, inspired, and reinvigorated.”
A cruise aboard a Cunard ship offers an “unmatched sanctuary” of relaxation. Each voyage features lectures by world-renowned experts and each voyage is designed for emotional well-being. Additionally, Cunard prides itself in the White Star Service to each guest. A service which ensures each guest receives a service that far exceeds their expectations.
Bottom line–scientifically, you belong on a cruise!