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Holland America Line to Debut Float in Macy’s Thanksgiving Day Parade

Holland America Line announced it will bring “the splendors of Alaska to New York City” next month when it debuts a float in the 99th Macy’s Thanksgiving Day Parade on Thursday, November 27, 2025. 

“Macy’s Thanksgiving Day Parade is a national stage where we can celebrate our nearly 80 years exploring Alaska by bringing the beauty and adventure of Alaska to the streets of Manhattan,” said Beth Bodensteiner, president of Holland America Line. “We love Alaska, and our float is a tribute to its grandeur, a way to honor its landscapes, spirit and people while inspiring travelers to experience it with us.”

Holland America Line’s float will showcase kinetic design elements as never seen before in the annual parade. The design will feature the largest kinetic sculpture in parade history capturing the glaciers, wildlife and majesty of Denali National Park as well as the state’s stunning beauty.

“We are thrilled to welcome Holland America Line to this year’s Parade lineup as they bring the majesty and untamed wilderness of Alaska to New York City this November,” said Jordan Dabby, producer of Macy’s Thanksgiving Day Parade. “Over the past few months, we’ve collaborated closely to bring Alaska’s scenery to life through lifelike sculptures and a never-before-seen kinetic effect that is sure to inspire and delight both live spectators and viewers nationwide on Thanksgiving morning.”

Holland America Line will deploy six ships to explore the region during the summer 2026 season. Itineraries, which will sail roundtrip from Seattle, Washington and Vancouver, British Columbia or between Vancouver and Whittier, Alaska, will range from seven to 28 days and include the monthlong “Alaska Arctic Circle Solstice.” Guests can also choose a more in-depth experience by booking a Holland America Line signature Cruisetour which combines a cruise with a land tour to Denali National Park.